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This was another timed industry brief we got to work on. This time working for 1 week on producing novelty products for the Bubblegum gift company.

The brief was simply to create a fun novelty gift. I came up with 15 or so concepts eventually developing the tape on ties idea further.


This was the idea of replacing the dreary tape on name tags given at office parties with something a little more humorous.

The tapes are available in festive varieties along with bow tie variations.

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